An exit survey (also called "exit intent popup" or "website exit survey") is an HTML overlay that appears when a visitor seems to be leaving your website. Some examples are shown above.
The exact moment when a visitor leaves your website is a great - and possibly your last - opportunity to try to retain the visitor or to learn why he is leaving.
By showing a quick feedback survey at exactly this moment you can get valuable and actionable insights that can be used to further optimize conversions for that page and your site.
By offering a promotion at this moment you can convert a considerable amount of abandoning visitors. For example, you can offer a discount coupon, or ask for an email address to send your newsletters to.
Our blog article about Exit Surveys provides a more in-depth discussion of some typical use cases.
With Informizely configuring and publishing an exit survey is a matter of minutes. You can use background- and other images, add the input controls that you need, use multiple pages, and fully style and position the widget to your liking. The responses will be displayed in real-time in your dashboard.
The Informizely widget works in all websites, including WordPress, Joomla, Drupal, Squarespace, Magento, and all other CMSs.
Exit surveys are not the only way to convert - potentially abandoning - visitors, or gain insights in their motives. Besides the exit intent trigger, Informizely also provides various other advanced targeting options to configure the moment when a survey or popup must be shown, like time on page, page scroll, idle time and button click. More about targeted website surveys...