Event Tracking Integration

Track survey behavior and respond to customer interactions in real time

Hook into survey widget events to measure engagement, send data to analytics tools, and trigger custom logic across your product.

View help guide
Informizely Informizely plus Event Tracking Event Tracking

Explore how Informizely Event Tracking helps teams connect survey events with analytics, automation, and product workflows.

Widget event hooks
Analytics-friendly
Custom workflow triggers

Capture meaningful survey lifecycle events like starts, completions, closes, button clicks, and widget interactions as they happen.

Send event data into analytics platforms or internal systems so product, marketing, and growth teams can measure engagement in context.

Use the tracking callback to power custom business logic, response handling, and tailored user experiences around survey activity.

Main advantages

Why teams use Event Tracking with Informizely

  • Capture meaningful survey lifecycle events like starts, completions, closes, button clicks, and widget interactions as they happen.
  • Send event data into analytics platforms or internal systems so product, marketing, and growth teams can measure engagement in context.
  • Use the tracking callback to power custom business logic, response handling, and tailored user experiences around survey activity.
Popular uses

How companies put this integration to work

  • Track survey opens, completions, and dismissals alongside product usage data to understand engagement patterns.
  • Forward widget events to analytics or tag management tools for campaign measurement and experimentation.
  • Trigger application logic when users click survey buttons, complete flows, or interact with embedded calls to action.
Turn feedback into action

Ready to connect Informizely with Event Tracking?

Connect survey interactions to the rest of your product and marketing stack so every customer action becomes measurable and usable.