An exit intent survey (also called "website exit survey" or "exit intent pop-up") is an HTML overlay that appears when a visitor seems to be leaving your website. Some examples are shown above.
The exact moment when a visitor leaves your website is a great - and possibly your last - opportunity to learn why he is leaving, or even try to retain the visitor.
By showing a quick feedback survey at exactly this moment you can get valuable and actionable insights that can be used to further improve that page, your site, and your service.
You can also convert a considerable amount of abandoning visitors by offering a promotion at exit intent. For example, you can offer a discount coupon, or ask for an email address to send your newsletters to.
A more in-depth discussion of some typical use cases can be found in this blog article.
With Informizely, configuring and publishing an exit intent survey is a matter of minutes. You can use background- and other images, add the input controls that you need, use multiple pages, and fully style and position the widget to your liking. The responses will be displayed in real-time in your dashboard.
The Informizely widget works in all websites, including WordPress, Joomla, Drupal, Squarespace, Magento, and all other CMSs.
Exit intent surveys are not the only way to convert - potentially abandoning - visitors, or gain insights in their motives. Besides the exit intent trigger, Informizely also provides various other advanced targeting options to configure the moment when a survey or pop-up must be shown, like time on page, page scroll, idle time and button click. More about targeted website surveys...
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